Specialisation Courses
  • UAB Specialisation Course
  • Code: 3231/13
  • 13th edition
  • Modality: Online
  • Credits: 9 ECTS
  • Start date: 19/03/2026
  • Finish date: 08/07/2026
  • Places: 10
  • Orientation: Professional
  • Price: 927 €
  • Special price 695 €
    Group of application: Winners of any of the editions of the Research Awards in Digital Communication for TFGs, organized by this master's program since 2017
  • Teaching language: Spanish
  • Location: Virtual

Contents

During these sessions, students will attend talks by professionals as part of a 'conference cycle,' where they will be introduced to the different tools and specific disciplines of digital marketing necessary when designing a communication campaign in digital environments, both from a technical perspective and personal skills. It is divided into 7 different blocks: strategies in social media, mobile and apps, technology applied to digital communication, e-commerce, usability, legislation, and advergaming.

Itinerary

This course is part of the following online studies: Lifelong Learning Master's Degree in Strategy, Creativity, and Digital Marketing Tools (3182) and Specialization Diploma in Strategy, Creativity, and Digital Marketing Tools (3183)

Scholarships and financial aid

Chek all the information on the possibilities for grants and scholarships in the page for UAB financial aids, grants and calls.

Coordinating centres

Departamento de Publicidad, Relaciones Públicas y Comunicación Audiovisual

Contact

Eduard Bonet

Additional information

https://uabcom.com/en/master-s-degrees/strategy-and-digital-creativity-ecd-online

More information